Aerial Perspectives: Nike's Interactive London Eye Takeover
Witness the power of Pegasus Premium through stunning drone footage
Pre-Production
Having the right equipment for the project was crucial. We required a drone capable of safely flying in high wind speeds and rain to serve as a backup for our DJI Inspire 3. Additionally, we collaborated closely with production to secure permission to operate in restricted airspace and meticulously planned our flight strategy to ensure safe operation alongside the filming helicopter, all while navigating under the cover of darkness.
Production
Crew were fully briefed and prepared for all scenarios both out on the water and indoors close to talent. Having back up plans allowed us to provide various options to the creative directors.
Post-Production
Footage was handed to production after wrap. Proud to say our drone shots made the cut!
Being involved in the shoot was an exhilarating experience, especially with so many renowned athletes in attendance. The energy was on another level, and the social media buzz around the event was on fire, amplifying the impact of our stunning aerial visuals. It was thrilling to be part of such a dynamic project that truly showcased Nike's innovation and star power.
Equipment Used
Filming Locations
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